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"We have traded 'awareness' for 'performance.' We share crisis hotlines but don't know how to listen. Here is how to pivot."

That is awareness that heals, not harms. Repost to change the standard." Headline: Beyond the Hashtag: How to Build Awareness Campaigns That Survivors Actually Trust carina lau raped

Last year, a non-profit used a graphic image of a domestic violence victim without asking. They went viral. They raised $50k. But the survivor? She relapsed into PTSD. "We have traded 'awareness' for 'performance

"Here’s the rule no one tells you about awareness campaigns: Never tell a survivor's story for them. carina lau raped